Competitive Dimensions of Operations and Supply Chain Strategies Assignment

Competitive Dimensions of Operations and Supply Chain Strategies - Assignment Example These factors influence the level of satisfaction between the company and the customers. The characteristics of the supply chain that influence this level of satisfaction also gives directions the strategies to be put in place. They include speed, flexibility and quality. All the structural strategies/approaches to improve the supply chain should be based on increasing the speed of flow of information and products in the market, enhance its flexibility as well as maintain a top-notch quality level. The structure of the supply chain should ensure that the product moves from one end to the other within the shortest period. All through the logistic activities, prompt information flow between departments should be smooth (Chi, 2010)On the flexibility issue, the structural designer of the supply chain should bear in mind and include alternative ‘routes’ to be used in case a problem is encountered along the primary route. For instance, in case of delays in transportation of a product to a customer may be due to mechanical challenges, are there any other alternatives that can be promptly applied? This concept also applies to information sharing. The last factor is the quality, whereby it is achieved through the combined subtotal of speed and flexibility. If an approach in the supply chain is highly flexible and ensures fast movement of products and information, then the whole chain is considered of quality (Sukati, I., Abdul H 2011). The decision on the approaches to monitoring the movement of products and information should be aimed at increasing speed and maintenance of flexibility. This way the management of a supply chain will be facilitating quality and hence meeting customers’ as well as company requirements. Sukati, I., Abdul H (2011). An investigation of the relationship between supply chain management practices and competitive

CS 4 - Strategic Choices Essay Example | Topics and Well Written Essays - 1000 words

CS 4 - Strategic Choices - Essay Example This forms the principal guideline of Coca-Cola whereby it designs its company activities to suit the income and preference changes in the market. It is essential to note that Coca-Cola serves various ages of individuals: Both the old and young person’s utilize the brand. Coca-Cola is widely spread around the world. The activities of Coca-Cola transcend bias even in low-income countries. The countries, under Coca-Cola service stretch from USA, Canada, Europe, Asia and Africa. The company’s headquarters manage a global channel of distribution. In turn, it produces diverse brands out of the traditional domain of soda brands (Hirschey, 2008). Additionally, Coca-Coca integrates its activities in customers, employees, partners and its leadership. As for the partners, the company’s mission regards linking customers, suppliers and the company in a competitive network of entities. Coca-cola, as well, strive to a socially just society through participation in world concer ns and other community’s issues. These community’s issues regard water, sanitation and hunger. Revision of SWOT analysis This regards the strength that Coca-Cola possesses in the beverage competition. In close relation to this, SWOT analysis addresses the loopholes to achieving an edge in beverage market. In addition, it addresses challenges and inevitable threats it faces from the markets and competitive field. The company possesses notable strengths. To begin with, Coca-Cola shares a long history of serving the beverage world. This is contrary to companies that feel out of the competitive field. Each emerging generation of customers are willing to identify with the brand. The brand name is a robust force that traverses across groups and countries. This help in the fact that individuals can easily relate to the brand without relating the same to a specific group’s link (Inkpen & Ramaswany, 2006). The company utilizes an effective advertising method of various t ypes to harness customer base. The company faces a weakness of offering almost similar products just as other beverage companies. Despite its strength, the brand loses out to other popular brands such as Pepsi. Additionally, the company faces the weakness of offering products that medical expertise has analyzed to contain harm to individuals. The larger the quantity of such products, the more risky it becomes to consume. The opportunities for Coca-cola are notable. To begin with, the company can collaborate with other brands to produce different goods. This will serve to minimize anti-market campaigns and competition. In addition, the brand can engage in production of healthy products. The company can also establish a unique taste in their beverages to edge themselves out of the brands such as Pepsi. The company’s threats regards protective measures from other countries. This relates to tariffs and policies. In addition, its expansive activities face the challenge of politica l instability in some of its operation countries (Kapferer, 2012). Strategic choices Coca-Cola has several strategic choices that build on its core strategy of diversity in service. Coca-Cola literally expands into new market territories. The main method it employs to achieve this means of distributive properties. Despite the fact that Coca Cola’s headquarters are in Atlanta, the company owns bottling companies in several countries. The benefit as regards to this strategy relates to